2025年7月2日 · Tools like Prowly make it easy to track these results, link them to your goals, and share clear reports on how well your PR efforts are paying off. This guide breaks down what PR …

2026年1月3日 · I’ve tested dozens of PR analytics platforms with startups, agencies, and enterprise teams to see which ones actually deliver. In this guide, I’ll break down the best PR …

2025年1月28日 · Modern media monitoring platforms offer comprehensive tracking across traditional, digital, and social media. These tools provide real-time alerts, sentiment analysis, …

2025年2月7日 · Using the right PR and analytics tools can save time, provide deeper insights, and enhance your ability to track ROI. Platforms like Press Hook simplify the process of managing …

2025年9月17日 · These platforms help users identify journalists, schedule campaigns, monitor media mentions, and analyze outcomes. As the lines between earned and owned media blur, …

2025年8月9日 · Modern PR measurement has evolved far beyond counting press clippings, and there are now proven methods to calculate the exact ROI of your public relations efforts. Enter …

2024年4月15日 · Using tools from social media platforms to media value assessments, compare your start and endpoints. Here’s an example. Assume your brand is launching a custom hats …

2025年1月22日 · Here’s how marketing teams can transform data into actionable insights and measure the return on investment (ROI) of each campaign. Every successful campaign begins …

There are several tools that can help you measure and prove PR ROI, including: Media monitoring software: Platforms like CisionOne help track elements such as earned media mentions, …

2025年4月27日 · PR teams now have access to sophisticated tools that provide detailed insights into campaign performance, audience engagement, and business impact. Media monitoring …