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HBO, Max

CNBC on MSN · 3d

HBO Max is coming back — Warner Bros. Discovery is renaming its streaming service, again

The change comes as Warner Bros. Discovery seeks to scale back its volume of content and focus on quality programming and storytelling.

The Hollywood Reporter on MSN · 3d

Returning the HBO to Max Is Latest Sign of Potential Warner Bros. Discovery Split

We’re not quite there yet, but it sure feels imminent.

Hollywood Life on MSN · 3d

From Max to HBO Max Again: Why Warner Bros. Discovery Changed Names

The HBO Max name is returning to your screen. Find out why Warner Bros. Discovery is once again reversing course on its Max rebrand.

3don MSN

Inside the Warner Bros. Discovery Upfront: Branding Whiplash and “The ‘White Lotus’ Effect”

"It’s not TV, it’s HBO Max ... again," at a presentation that goes hard on executive talking points and largely ignores the ...

3d

Max, Once Known as HBO Max, Is Calling Itself HBO Max Again. Got It?

Warner Bros. Discovery executives are reinstating the name HBO Max for the popular streaming service. It’s the fourth name ...

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