The winners of the 2024 Best of the Best Effies prove that marketing effectiveness isn’t about budget, fame or size. From ...

With Apple announcing its shift to AI search tools, the impact on the digital landscape could be disruptive as SEO experts ...

WPP is to move creative agency Grey into Ogilvy Group as part of a shake-up, Campaign has learned. Under the new structure, ...

Campaign Asia speaks exclusively with Lucio Ribeiro and TBWA's Kimberlee Wells on their AI talent investment and how it will ...

In an age flooded with AI, the real threat to the creative industry isn’t technology—it’s the defeatist narrative that ...

Stagwell reported $564 million in Q1 2025 net revenue, a 6% organic net revenue increase compared to the year earlier.

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The chain decided to use its mascot, an iconic smiling fish ball named Kama-Chan to reflect its feelings on the decline in ...

Google has introduced AI Max, a new campaign-level setting for existing search campaigns intended to drive increased ...

Google’s AI Max for Search signals a shift in how information is found, used, and expected to perform—and is raising new ...

A recent focus on the brand’s communal experience falls short of conveying what Éric Blais believes makes Starbucks truly ...

In just 10 months, Meituan-backed Keeta has taken Hong Kong’s food delivery market by storm, toppling competitors with ...