The message marked the first time the teen retailer responded to days of backlash since the ad with the tagline “Sydney ...

Most of the negative reception focused on videos that used the word “genes” instead of “jeans” when discussing the ...

What started as a buzzy campaign starring one of Hollywood’s most in-demand actresses quickly spiraled into a sprawling ...

On July 23, American Eagle launched its new fall campaign with Sweeney as the face, titled “Sydney Sweeney Has Great Jeans.” ...

American Eagle’s denim campaign with Sydney Sweeney sparked backlash over its wordplay on “jeans” and “genes.” A delayed ...

Discussions about the "Euphoria" star's political ties came as she and the brand have faced scrutiny for the campaign.

The American Eagle-Sydney Sweeney “great jeans” controversy has given way to Wall Street euphoria — thanks to President Donald Trump ...

American Eagle Outfitters Inc. stock soared Monday after President Trump voiced support for actor Sydney Sweeney’s ...

Liberals on social media have argued that the "great jeans" ad with Sweeney is racist, creating a monster backlash.

Donald Trump appeared delighted when he found out that Sydney Sweeney is reportedly a registered Republican amid continued ...

American Eagle Outfitters Inc. shares surged after US President Donald Trump came out in support of a controversial ad from ...

Sydney Sweeney attended a screening for "Americana" amid her American Eagle ad controversy as the movie star's 2019 gun range training video resurfaced.