A controlled test compared three nearly identical pages: one with strong schema, one with poor schema, and one with none. Only the page with well-implemented schema appeared in an AI Overview and ...

There are a lot of folks in the community saying that implementing structured data / schema on your pages will help you with AI Search visibility. But few have really tested it until now. And those ...

A few days ago I downloaded heidiSQL for the first time. It's version 12.11.0.7065. It's running on Windows. I've attached it to an MS SQL Database. Here's what I've run into in the Export Database as ...

Putting together an actionable strategy to keep your organization relevant in the ever-changing search marketing landscape is harder than ever. To help support your organization through this journey, ...

In my previous article in this series, I explained that you can make your PowerShell scripts far more flexible and dynamic by leveraging a configuration file as opposed to hard coding all of the ...

An interesting discussion emerged on Twitter inspired by an article written by Jono Alderson. The article proposes thinking about Schema.org structured data markup as a way for emerging AI ...

Many search engines rely on structured data to enhance user experiences – and this trend will likely intensify in 2025. For this reason, structured data is no longer a “nice-to-have” but an essential ...

Cybersecurity researchers are warning about a new phishing campaign that targets Microsoft OneDrive users with the aim of executing a malicious PowerShell script. "This campaign heavily relies on ...

A new Rust-based information stealer malware called Fickle Stealer has been observed being delivered via multiple attack chains with the goal of harvesting sensitive information from compromised hosts ...