That strategy change came as the firms rushed to prepare for last Friday, when President Trump ended a popular trade loophole ...

Donald Trump has axed a loophole that allowed Chinese retailers to ship goods directly to US consumers without paying import ...

Shein and Temu cut digital advertising in the U.S. and increased spending in Europe, particularly the UK and France.

Shein and Temu are aggressively expanding their digital presence in Europe and Latin America amid Trump tariff escalation.

Shein and Temu, fast-fashion e-commerce platforms that ship merchandise from China, boosted their spending on digital ads in ...

The biggest increases in ad spending were in France and the UK. Shein increased its spending by 35% in those countries, while ...

Donald Trump has axed a loophole that allowed Chinese retailers to ship goods directly to US consumers without paying import ...

Could e-commerce platforms like Temu and Shein now flood Europe with cheap exports? US President Donald Trump's scrapping of a duty-free loophole has shattered Temu and Shein’s business model ...

Fast-fashion giants Shein and Temu have significantly ramped up digital ad spending in Europe as U.S. trade barriers threaten ...

Since May 2, 2025, the US ended a customs rule that allowed Chinese platforms like Shein, Temu and AliExpress to flood the ...

Growing numbers of retailers and consumer brands are shifting their focus to Europe and other markets from the United States, ...