New Balance has supported me since my junior tennis years and has been by my side for the biggest moments of my career,” WTA ...

Plus Jacquemus opens a Provençal-inspired boutique in West Hollywood and Marc Jacobs celebrates its newest fragrance The post ...

Coco Gauff's second signature shoe will be released in grey to honor New Balance's dedication to craft, quality, and fearless ...

The 2023 U.S. Open champion Coco Gauff is already a style icon, thanks in no small part to her cute (and performance-driven) ...

Coco Gauff signed her first multi-year deal with renowned sportswear brand New Balance at age 14 in 2018. She later extended the contract in 2022, admitting that the brand supported her growth “like ...

"I've been playing tennis for over 12 years now, and these are hands down one of my favorite pairs of tennis shoes." ...

Boston-based New Balance celebrates its heritage and embraces its signature color of grey, this year while embracing tennis ...

Coco Gauff burst onto the global tennis scene in 2019, when she became the youngest player to qualify for the Wimbledon main ...

At the Oscars earlier this year, Gauff walked the red carpet in a butter yellow Miu Miu gown, and has been open about her enthusiasm for fashion. “I really do love fashion. I love makeup. I love that ...

There’s nowhere that athletics and fashion collide more directly than on the tennis court. Whether you’re a new player, ...