News

CLEVELAND, Ohio — Minor league baseball has always been the laboratory for sports marketing creativity, but the Erie Sea ...
The Tigers' Double-A team, the Erie SeaWolves, won John Oliver's competition to rebrand and now have a new alt identity as ...
Check out the latest episodes of The Show Before the Show, MiLB.com's official podcast. A segment rundown is listed below, in ...
In the summer of 1991, a scuba diver named George Moon was combing the depths of Lake Pleasant in Erie County, Pa. When he ...
The Erie SeaWolves, the Detroit Tigers' Double-A affiliate, will play four games as the Moon Mammoths after being selected in ...
John Oliver from "Last Week Tonight" has introduced the new name, logo and mascot for the Erie SeaWolves rebrand. Here's what to know.
The Erie Moon Mammoths (also known as the Erie SeaWolves) are the product of a rebrand promotion from the "Last Week Tonight ...
Comedian John Oliver offered to rebrand a minor league baseball team, with the Erie SeaWolves being selected. The new logo features a purple mammoth in a space helmet, and the team will debut the ...
Erie, which has won the past two Eastern League championships, will be renamed the Moon Mammoths for games on July 19, Aug. 19, Sept. 12 and Sept. 13.
Comedian John Oliver offered to rebrand a minor league baseball team, with the Erie SeaWolves being selected. The new logo features a purple mammoth in a space helmet, and the team will debut the name ...
John Oliver will rename this Minor League Baseball team the ‘Moon Mammoths' Oliver said the Pennsylvania team had given 11 reasons it should be picked, including the team had pioneered cotton ...