Meta’s goal is to move towards a system where businesses only need to state their objective and bank account—AI will handle ...

The redundancies are in a department responsible for sales and partnerships and part of a broader cost-cutting move as Google ...

Campaign speaks to Tony Chang of the iconic Taiwanese food brand to learn about the brand’s strategy in penetrating the ...

Activewear retailer Sweaty Betty has launched a campaign encouraging women to feel confident about their legs. “Wear the damn ...

Latest results reveal uneven performance across regions, with Asia-Pacific facing challenges amid shifting client priorities ...

Google has introduced AI Max, a new campaign-level setting for existing search campaigns intended to drive increased ...

An out-of-home (OOH) marathon campaign by sports brand Nike is facing criticism for being ‘tone deaf’ following Yom HaShoah, ...

State of Creativity' report finds that more than half of brands describe their ability to develop high-quality insights as ...

While AI offers efficiency, many still prefer human interaction for complex customer service issues, prompting questions ...

Spikes Asia 2025 concluded last night in Singapore with Ogilvy named Network of the Year, Colenso BBDO Auckland and ...

CEO Mark Read detailed the holding company’s AI roadmap, deepening India footprint, and four strategic pillars at WAVES ...

The chain decided to use its mascot, an iconic smiling fish ball named Kama-Chan to reflect its feelings on the decline in ...