Grey will split from AKQA as part of the move. Contact Customer Support at [email protected] or call +91 022 ...

Forget generational labels. To win Gen Z and millennials, The Marcom Avenue’s founder recommends brands to ditch loud ...

As digital-first brands prioritise values over visuals, Edelman India’s senior strategist says that the packaging playbook is ...

While new AI-driven tools have made the adoption of ad measurement solutions easier, a new report shows that advertisers ...

Video may be B2B’s new darling, but LinkedIn’s BrandLink is selling context, not cheap clicks—marketers and publishers take ...

Besides the US and the UK, all other geographies which includes APAC grew by 43.6% Contact Customer Support at ...

Our weekly roundup of the latest appointments and account wins news from Madison Media Alpha, EndemolShine India, Mediascope, ...

Luminous Power Technologies has launched a 360-degree marketing campaign in partnership with Rajasthan Royals, positioning ...

The independent ad agency is targeting the USA and UAE markets with a registered US business and planned Dubai office.

As digital-first brands prioritise values over visuals, Edelman India’s senior strategist says that the packaging playbook is ...

As connected TV becomes a media mainstay, marketers face a sharp paradox—rising ROI hopes, but murky metrics and mounting ...

Beauty brand Renée Cosmetics launched a campaign that breathes new life into a timeless family tradition with a sprinkle of ...