Why are the search engines so reluctant to reveal the rationale behind their keyword matching options? Perhaps because advertisers would revolt if they found out the random terms their ads were being ...

Yahoo seems to be testing AI Chat within its search results. The chat feature loads on the right side for your query. You click on it and it loads an AI chat bot. This was spotted by Sachin Patel who ...

Yahoo has begun testing publicly a new search technology that can generate queries on the fly based on the content of the Web page a user is reading. The goal of the new technology is to make it ...