Marketing has evolved tremendously over the years, largely because technology has enabled it to reach, when the situation calls for it, either a bigger audience or a more specific, targeted audience.

The pace that companies generate and collect data shows no signs of slowing down. These businesses are then pouring all of this data into data lakes in the hopes of eventually getting some business ...

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. A 2013 article in the New York Times said that 2012 was the ...

Big data can help make sense of the information gathered, such as retention cost, average transaction value and even customer satisfaction. Opinions expressed by Entrepreneur contributors are their ...

Predictive analytics is the practical result of Big Data and business intelligence (BI). What do you do when your business collects staggering volumes of new data? Today's business applications are ...

Data-driven analytics applications are eating the world and transforming every domain. But the world is also being eaten up in a different way by several non-sustainable practices. On Earth Day, we ...

Dublin, Sept. 02, 2025 (GLOBE NEWSWIRE) -- The "Big Data and Artificial Intelligence Market Report 2025" has been added to ResearchAndMarkets.com's offering. The big data and artificial intelligence ...

SAN JOSE, Calif. & HYDERABAD, India--(BUSINESS WIRE)--Analytics Insight has announced 'Big Data Analytics Companies of the Year’ in its September magazine issue. The issue is focusing on trailblazing ...

eSpeaks host Corey Noles sits down with Qualcomm's Craig Tellalian to explore a workplace computing transformation: the rise of AI-ready PCs. Matt Hillary, VP of Security and CISO at Drata, details ...

Big Data & business analytics software worldwide revenues will grow from nearly $122B in 2015 to more than $187B in 2019, an increase of more than 50% over the five-year forecast period. The market ...

Companies today are nearly overrun with massive amounts of data about their customers, suppliers, and even potential markets thanks to evolving digital technologies. While it’s commonly said that ...