Visual cues are all very well but don’t forget the other four senses when developing brand codes as they can be just as powerful - if not more so - at creating stand out and appeal.

Throughout daily life, we alter our body movements in response to changing cues. For example, when reaching for a target object our brain uses visual information about where the object is, as well as ...

Throughout daily life, we alter our body movements in response to changing cues. For example, when reaching for a target object our brain uses visual information about where the object is, as well as ...

Implementing a comprehensive visual communication strategy keeps all workers safe by ensuring critical information is impossible to miss. The clarity of clear visual workplace cues helps unify staff, ...

Visual feedback is just as important as a sense of body position when it comes to the involuntary reflexes that activate muscle movement, says a new study in the open-access journal eLife.