Roblox announced the launch of Vans World, an interactive Vans skateboarding metaverse playground inside the gaming world. Inspired by the brand’s locations such as House of Vans and other skate parks ...

Vans is building off the success of its initial Roblox activation with the launch of Vans World 2, according to information shared with Marketing Dive. Visitors to the digital space have the ...

Skateboarders and gamers alike are gearing up as Vans World 2 launches on Roblox, offering a fresh set of virtual thrills and skate challenges. Developed in collaboration with The Gang, known for ...

Gucci and Vans launched a scavenger hunt between their two worlds on Roblox, the first time two fashion brands of that size have done so, according to information shared with Marketing Dive. “Gucci ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Vans is building off the success of its initial Roblox ...

The Hyundai and Vans partnerships with Roblox offer the latest sign that marketers are taking the metaverse seriously. The term loosely refers to shared virtual spaces that bridge offline and online ...