In this article, I will provide actionable tips for analyzing and applying data to drive smarter advertising decisions and, most importantly, increase conversion rates.

Many executives, and even my family, ask me, "What does a chief data or digital officer actually do?" My answer is simple: I ...

Landlords’ decisions to improve indoor air quality can be guided by the data they hold, collect, and analyse. This CPD module, in association with home safety device specialist Aico, will examine how ...

A trainer guides participants through a ‘hands-on’ session using a statistical software to analyze healthcare claim data for patterns in disease, expenditure and resource utilization which can be used ...

“It extends our use of AI across the entire spend lifecycle — from extracting data from receipts, contracts, and invoices, to surfacing up-to-date insights that drive smarter, faster decisions.

While many investing textbooks point towards using fundamental data to drive decisions, investors, inherently let emotional sentiment drive their choices.

KUALA LUMPUR: The lifestyle and behaviour of Malaysians will come under the microscope with comprehensive data being collected to drive "real transformation" among the population.

The first edition of Data, In Deed, a graphic novel, brings to life the stories of five Social Purpose Organisations (SPOs) using data and data science to improve efficiency and scale impact and ...