Rewarded video ad engagement in apps rose by 3.2% year-over-year globally in 2023, according to Unity’s Mobile Growth and Monetisation Report 2024.

Several major mobile game studios have signed an open letter calling for developers to turn off ad monetization services in protest of Unity’s controversial pricing changes.

Developers switch off Unity ads in Runtime Fee protest Collective of 16 studios have cut off all Unity-based monetisation, call for more to developers do the same News by James Batchelor Editor-in ...

In protest of Unity’s new pricing model, a collection of 19 mobile developers has disabled Unity’s ad monetization in their games and urge other companies to follow suit.

Shares in Unity surged by 36.2% to $29.24 today after the company posted higher than expected earnings and unveiled its new ads platform Vector to take on rival AppL ...

AppsFlyer announced its integration with the Android Attribution Reporting API and a dashboard for campaign optimization, with Unity as its launch partner.

Unity Software exceeded Q1 2025 expectations, driven by Unity Vector AI and strong subscription growth. Discover key insights and market potential.

Unity's AI ad platform Vector boosts ad network revenue 15% sequentially, with guidance for continued double-digit growth in Q3.

Unity is launching its Game Growth Program, an accelerator for indie game developers aimed at accelerating the adoption of their games.