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Barbie joins Roblox as Gamefam lets players build her enormous Dreamhouse and customizing their ideal version of the iconic doll.

Mattel and metaverse game developer Gamefam are bringing a Barbie-themed game to the global immersive platform Roblox on 6 October.

In Hugging The Trolling Tower, players try to climb up a tower full of traps and reach the top without falling. What sets this tower-climbing Roblox title apart is the hug mechanic that lets ...

In Barbie's world on Roblox, players can build their own dream houses and customize their avatars by mixing and matching exclusive fashion items and accessories.

A new Barbie-themed game called Barbie DreamHouse Tycoon is coming to Roblox, allowing players to customize characters, build dream houses, and play career-themed mini-games. Roblox, known for its ...

Roblox Corporation announced they have partnered with Mattel to bring the worlds of Barbie and Polly Pocket to their game.

Roblox will feature special partnership events with both Barbie and Polly Pocket in the game Livetopia over the next few months.

Dreaming of rolling up to your Barbie Dreamhouse in style? In Roblox: Barbie Dreamhouse Tycoon, building your dream digs is just the start why not add a sweet ride to match? Whether youre eyeing a ...

Following the success of this past summer's Barbie movie, Mattel Inc. and Gamefam said Tuesday that they are bringing Barbie and her DreamHouse to Roblox.