FIFA has announced a new deal with the social media platform, promising additional content around the summer tournament.

TikTok was picked by FIFA as the first "preferred platform" for video content on social media at a men's World Cup, the ...

With the 2026 FIFA World Cup right on the horizon, football fans around the globe will be gearing up to watch the action. And ...

The "second screen" just became the preferred screen. FIFA has named TikTok its first-ever Preferred Platform for the 2026 ...

The deal will also see world football's governing body give access to select press conferences and training sessions to ...

FIFA names TikTok its official social media video partner for the 2026 World Cup. Get unprecedented creator access, ...

Parts of World Cup 2026 matches will be live-streamed on TikTok, FIFA announced on Thursday. As part of a "first-of-its-kind ...

Media partners will be given enhanced rights to live-stream match content, post curated clips and monetise coverage on TikTok ...

The FIFA World Cup will be officially going on TikTok. The Fédération Internationale de Football Association (FIFA) made the ...

TikTok has been set as FIFA ’s first-ever “preferred platform” partner in a deal ahead of the 2026 World Cup that aims to ...

SPL and TikTok campaigns to feature exclusive content, creator collaborations, and enhanced fan engagement opportunities ‘We’re creating a realm where each fan has a front-row seat to the spectacle of ...