Struggling with sampling ROI? Discover how precision targeting and measurable activations are transforming CPG growth strategies.

New York – June, 2021 – Reign Maker, a drone and data services innovation company, today announced the launch of Nixie, the world’s first drone-enabled water sampling and data collection system, ...

Blobfish International, 10 years into its business, has been utilising and refining data-led sampling as a means to engage ...

The phrase “data is the new oil” has become the favorite business transformation cliché of the past 10 years. The truth is that data in its raw form is about as useful for decision making as oil is ...

As part of The Vitamin Shoppe’s launch of its Innovation stores, the retailer has sought to reach one of its primary goals: to help “demystify” the wellness space and re-establish the direction of its ...

The Hawaii Department of Health on Monday released preliminary data from baseline air sampling in Lahaina and Upcountry Maui. The sampling, conducted by the U.S ...

Google made a significant event out of Leap Day 2012 by releasing a new version of Google Analytics featuring Data Sampling. The idea behind data sampling is commonplace in any statistical analysis: ...

Forbes contributors publish independent expert analyses and insights. I write about the broad intersection of data and society. One of the great ironies of the “big data” revolution is the way in ...

Brandshare partnered with InStyle magazine and astrologer Susan Miller to create a limited-edition beauty box designed to induce trial and loyalty. Digital technology has revolutionized today’s ...