Anyone whose virtual alter ego is wandering around the Roblox online game platform these days might run into other avatars sporting Gucci handbags, sunglasses or hats. The digital-only items were ...

Dive Brief: Gucci and Vans launched a scavenger hunt between their two worlds on Roblox, the first time two fashion brands of that size have done so, according to information shared with Marketing ...

A Gucci bag has sold on the Roblox marketplace for more than the price of the bag’s real world equivalent. Read More: ‘El Paso, Elsewhere’ is ‘Max Payne’ with break-up trauma – and it ...

Gucci is raising the curtain on Gucci Town, a virtual piazza in the landscape of Roblox. Gucci Town is a permanent destination that interacts with the codes of the house and expresses creative ...

Gucci has officially entered the metaverse after unveiling a permanent presence on gaming platform Roblox.

It's Gucci's town, baby! And now, Jack Grealish's too. In a global exclusive, GQ can announce the digital upload of Gucci 's latest ambassador into its Roblox settlement.

2021年に創設100周年を迎え、数々の実験的な試みを展開している〈Gucci （グッチ）〉が、オンラインプラットフォーム『Roblox（ロブロックス）』内 ...

Gucci digitally outfits Gen-Z in metaverse foray with Roblox Anyone whose virtual alter ego is wandering around the Roblox online game platform these days might run into other avatars sporting ...

RobloxでのブランドNIKE、GUCCIの取組視察 - メタバース・XR体験の可能性を社会実装する17Campus Roblox事例：NILE & GUCCI digima-campus.com 今日はARで遊びました。 この、メタバース×ARは果てしない可能性があると思います。

Gucci is scale, though it’s taken us 100 years, and it took Roblox about 100 days. と語られていますが、伝統的なブランドも現代の流れの速さに飲み込まれないよう、新しい技術を活用しなければならない、活用して進化したブランドが生き残るのだと感じました。

A new partnership between Roblox and Gucci brings digital items from the fashion house into the platform’s metaverse alongside a new limited-run digital experience.