Gucci has opened a persistent digital space on Roblox, per a press release shared with Marketing Dive. Previously, the luxury brand opened the Gucci Garden in Roblox in May 2021. A virtual piazza, ...

Town and city is one of the most popular genres in the Roblox metaverse. Players can engage in a variety of in-game activities with their friends and have a splendid time in these entries.

The permanent Roblox addition features multiple structures and open-air spaces for Gucci fans to interact and compete in the metaverse.

Gucci Town offers a free and entertaining experience on Roblox. It's designed to advertise the Gucci brand while also giving players lots of free avatars.

Gucci has officially entered the metaverse with the opening of Gucci Town, a permanent space hosted on Roblox. The luxury house describes the project as a “dynamic destination” in which users ...

It previously launched an interactive art and fashion-inspired virtual world – the Gucci Garden – on Roblox in May 2021, and it has expanded its offering with Gucci Town.

In a first for an African bank, Nedbank has announced a game in Roblox, with Chow Town designed to teach about entrepreneurship.