Nike’s throwing their brand around in Roblox now with the introduction of their very own Roblox game, Nikeland.

Roblox (Nike) Meta and Microsoft aren’t the only companies with ambitions for the metaverse. On Thursday, Nike announced a partnership with Roblox to offer a free virtual playspace called Nikeland.

Nike revealed "Nikeland," a new interactive space inside of the Roblox gaming platform, per a blog post. It represents the athletic apparel marketer's biggest bet yet on the metaverse. The virtual ...

Nike said the Air Force 1 and Air Max 2021 will be included and other items in the future. NIKELAND is launching as a free experience for anyone in Roblox.

The experience encouraging players to get active comes after Nike filed trademarks for names and logos to be used in virtual reality.

(RTTNews) - Sportswear company Nike Inc. (NKE) said on Thursday that it was teaming up with Roblox to create a virtual world known as Nikeland on Roblox's online gaming platform. The virtual world ...

Nike has officially taken its first step into the metaverse. The brand announced the arrival of a virtual world, called Nikeland, made in partnership with online gaming platform Roblox.

Nike’s Air Max line has turned 34 years old. To mark the moment, the sportswear brand has enlisted a bunch of kids to build its presence in online gaming platform Roblox.

Philipp Batura didn’t expect one of his most successful designs to be a giant red bow. Simple and cartoonishly oversized, the ...

Sportswear giant Nike has revealed a new virtual world through the online digital platform, Roblox, entitled ‘Nikeland’. The bespoke environment, created by Nike, turns the brand into an immersive 3D ...