Chipotle Mexican Grill launches a limited gaming experience on Roblox, and participating players can get free burritos in real life.

In this article: CMG Chipotle is celebrating Cinco de Mayo bigger than ever before with five days of real food offers On Cinco de Mayo, Chipotle's new "Ingredient Quest" gaming experience will task ...

Chipotle created "Ingredient Quest" to educate its Gen Z fans on the brand's 53 real ingredients while giving them the opportunity to claim a reward of free Chipotle in the physical world.

CHIPOTLE LAUNCHES "INGREDIENT QUEST" EXPERIENCE ON ROBLOX AND MORE THAN $1 MILLION IN FREE CHIPOTLE FOR CINCO DE MAYO Apr. 29, 2025 8:08 AM ET Chipotle Mexican Grill, Inc. (CMG) ...

Users will be tasked to collect virtual cards featuring 53 Chipotle real ingredients in Chipotle’s Burrito Builder experience on Roblox for a chance to win 50,000 free burritos.

Customers in real life aren’t completely exempt from Chipotle’s Cinco de Mayo promo. They can receive free delivery with in-app and online orders from May 1 through May 5 by using the code ...