Roblox will now hide advertisements from users 13 and younger, the company revealed in its new policy changes. The changes come nearly a year after the organization Truth in Advertising (TINA ...

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means ...

Online game platform Roblox has announced that immersive video ads are now accessible to all advertisers, allowing them to reach audiences aged 13 and up. This follows a six-month testing period that ...

An update to the Roblox Community Standards states that Roblox will now hide all advertising content from users under the age of 13.

Roblox wants to introduce immersive ads as it aims to diversify its revenue from its core bookings. Read why we revise our rating from Sell to Speculative Buy.

SAN MATEO, Calif., May 01, 2024 -- (BUSINESS WIRE)--Today, Roblox Corporation (NYSE: RBLX) announced video ads would become available to all advertisers, 1 enabling them to seamlessly reach Roblox’s ...

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox's Rewarded Video and other immersive ad formats. The latter can be ...

Google will bring its immersive Rewarded Video ads to gaming platform Roblox, letting users watch ads in exchange for in-game benefits like virtual currency or power-ups.

Roblox is rolling out in-game virtual billboards that will show video advertisements to players. The gaming platform has confirmed that these ads will help it to draw revenue from its games that ...

Players will soon be able to choose to watch ads to unlock rewards in Roblox games.

Of course, other ad formats such as billboard-esque images are already commonplace in Roblox, and immersives have been present since 2023, but the broadening to video ads represents a new frontier for ...

Roblox in-game ads are coming soon, and while advertisers are heralding the platform as a leader in such technology, major players like Microsoft and Sony are reportedly set to follow suit soon.