Starbucks today is launching its blockchain-based loyalty program and NFT community, Starbucks Odyssey, to its first group of U.S. beta testers. The new initiative, which includes coffee-themed NFTs ...
Starbucks Odyssey’s first drop of non-fungible tokens (NFT), which the coffee company calls “Stamps,” hit a few bitter notes. But the coffee company’s Web3 loyalty program did what beta programs are ...
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