Predictive analytics offers brands a powerful tool to boost customer retention and improve the customer experience. By leveraging data and predictive modeling, brands can gain granular insights into ...

Learn about how predictive analytics works, the types, benefits, use cases, and top tools. Predictive analytics is a process that uses statistics and modeling techniques to make informed decisions and ...

In a session at the Becker’s Hospital Review 2nd Annual CIO/HIT + Revenue Cycle Conference, July 27 and 28, in Chicago, Paul Bradley, PhD, chief data scientist at ZirMed, discussed data analytics and ...

Every business leader would love to be able to predict the future. While there’s no infallible, all-encompassing business “crystal ball” or clear window into customers’ minds, there is predictive ...

If we were able to predict the future, we would be able read the minds of our customers and know exactly what they wanted. The closest we can get to this supernatural ability is utilizing predictive ...

Nearly 80 percent of hospital executives indicated that predictive analytics could help them significantly boost care, yet only 31 percent have been using analytics for more than a year, according to ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. For decades, predictive analytics was a capability largely reserved for companies with deep ...