Keeping your Google My Business page updated is essential for local search engine optimization. This public profile, managed by the biggest search engine in the world, acts as one of the first links ...

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Founder at M16 Marketing and a Forbes Agency Council member, Don is a leading marketing technologist on a mission to help businesses scale. In today's highly competitive digital landscape, optimizing ...

Since Google maintains the largest market share, often times, it’s easy to forget about the fact that other search engines exist. And while you do want to optimize for Google, sometimes, it’s easier ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Gone are the days when SEO, a.k.a. Search Engine Optimization, was all about ranking on ...

Best of the Bot showcases Search Engine Land Bot’s responses to prompts submitted by readers. The language model is based on content from Search Engine Land layered on top of ChatGPT. The editors of ...

Local businesses need local customers. While there are many ways to capture potential customers, local search engine optimization can create an excellent source of leads. Local search engine ...

Get a glimpse into the future of SEO as it intersects with AI. Uncover potential strategies and challenges in influencing AI-powered search. Since the introduction of generative AI, large language ...