For kids and toy marketers, showing up in environments where kids actually spend their time is key. That’s why toy company LOL Surprise has partnered with digital gaming platform Roblox to launch its ...

The worlds of Roblox and LOL Surprise are coming together for what's been described as a "kid-safe digital game", and this is certainly a crossover that will appeal to a lot of young people. The news ...

Fans can test the game now with select content creators. LOL Surprise Official Party will launch on Roblox’s social gaming platform on April 2. The world will feature LOL Surprise doll characters, and ...

The fierce and fashionable L.O.L. Surprise! dolls are O.T.W. back to the metaverse for a second installment of the popular Roblox game, Twilight Daycare, and this time they’re backed by the power of ...

Roblox announced that LOL Surprise is now on its platform. Fans can now enjoy the gaming experience for free in LOL Surprise Official Party. It offers various features including interactive doll ...

To kids of a certain age, LOL Surprise Dolls are a big deal, just a quick search on YouTube shows plenty of videos with views north of 10 million. MGA Entertainment, the makers of LOL Surprise! are ...