Google warns against excessive JavaScript use. Here's why this warning is critical for AI search optimization.

Surfing Google Search without JavaScript turned on results in the following message: Turn on JavaScript to keep searching The browser you’re using has JavaScript turned off.

Google has added new guidance to the "Fix Search-related JavaScript problems" help document, specifically addressing JavaScript-based paywalls.

In the Google Merchant Center structured data documentation, it says that you should add structured data to the HTML source and that it "can't be generated after a page has been loaded using ...