The infinite scroll has benefited both mobile and web interfaces as designers seize the opportunity to make consistent experiences across both versions of their products.

10 Essentials in Implementing a SEO-Effective Infinite Scroll While it can be beneficial to adopt Infinite Scroll, it is important that its implementation takes into account the best SEO and usability ...

"Infinite scrolling" is fashionable but, as usually implemented, it breaks important web features and makes things harder to find, even for Google. But Google has a demo that might help ...

Google’s Martin Splitt had to remind SEOs and site owners that Googlebot doesn’t scroll through pages. When infinite scrolling is implemented on a web page it can cause issues with how the ...

A few years ago, everyone was clicking. Today, we’re all scrolling. Twitter, Pinterest, Facebook, and as of this week, Instagram and Medium - it seems everyone is getting on the infinite scroll ...