Roblox is delivering on a long-promised feature that allows creators to sell physical merchandise in-game.

Philipp Batura did not originally plan to build a fashion company when he joined Roblox (RBLX) in 2020 during the pandemic, but his three-person startup Topcat has grown into one of the platform's ...

Roblox has just opened an all-new store for creators to use, and that store allows real-life items to be made and sold!