A few months ago, I did a one-week experimental push to increase Instagram engagement. While I had mixed results, I did learn a few things, which I documented in an article. I alluded to how I use a ...

From the #ShotOniPhone challenge to your favorite Instagram model’s description of their latest photo shoot, hashtags help guide those who would absolutely love your content straight to your page. Let ...

Instagram has always let you keep tabs on other users, but there’s never been a good way to track your favorite topics. Now you can, thanks to a new feature that lets users follow hashtags. Before, if ...

Hashtags are possibly the most misunderstood tool on the social web. Some people confuse social mentions with hashtags; others use completely obscure hashtags because they see their friends using the ...

Forbes contributors publish independent expert analyses and insights. Houston-based journalist covering all things related to Instagram and social media. The Instagram marketing debate of hashtag ...

Hashtags are a portal into the communities that live on Instagram and an effective way for people to find your content and begin following you. And so in order to have users find your account, you tag ...

Instagram is following in Twitter's footsteps today. You can finally put hashtags and profile links in your Instagram bio. (Yeah, you couldn't do that before, in case you didn't notice.) Now when you ...

If you've noticed that posts from your favorite hashtags have mysteriously vanished from your Instagram feed, you're not imagining things. In late 2024, Instagram quietly pulled the plug on the ...

Instagram announced a new way for users to customize the app Wednesday. Changes to the app gave users the option to add more information to the short descriptions on their profile pages. Those changes ...