If you’re a mobile platform with access to a vast amount of gaming data, well, then it’s pretty much a foregone conclusion that you’re gonna launch an AI-powered ad platform. AppLovin has Axon and now ...

Ad insights help developers safeguard player experience and game integrity Unity (NYSE: U), the leading platform to create and grow games and interactive experiences, today announced the broad availab ...

Rewarded video ad engagement in apps rose by 3.2% year-over-year globally in 2023, according to Unity’s Mobile Growth and Monetisation Report 2024.

Several major mobile game studios have signed an open letter calling for developers to turn off ad monetization services in protest of Unity’s controversial pricing changes.