The person asking the question wanted to know whether alt text was still relevant for search optimization. In order to understand the role of alt text for SEO it’s useful to learn the technical reason ...

Google’s John Mueller shared Jeffrey Zeldman’s Bluesky post reminding publishers and SEOs of proper alt text usage, including a link to the W3C decision tree for guidance. The most important takeaway ...

Alt text is a short written description of an image that describes the appearance, content and/or function of an image. Screen readers read the alt text aloud to website visitors, allowing them to ...