“We thought our new 'Hack-A-Cat' game was a unique opportunity to inspire interest in cybersecurity for a younger audience using Roblox,” said Stu Sjouwerman, CEO of KnowBe4.

Roblox markets itself as a fun, creative space for kids - but behind the colorful avatars and digital playground lies a disturbing business model. This video exposes how Roblox profits from the ...