Image courtesy Roblox/Alo Yoga Activewear brand Alo Yoga has given its Roblox experience a glow-up and introduced a new phygital integration that will let users unlock virtual rewards in the brand’s ...

Alo Yoga refreshes Roblox world with virtual, in-person rewards The activewear brand is using scannable stickers at 150 locations to allow users to unlock digital wearables, a move intended to ...

Danny Harris, co-chief executive officer and cofounder of Alo Yoga, shared that Alo Yoga has connected with its community through Roblox with more than 117 million visits to the experience so far.

"Our mission at Alo is to bring mind-body wellness to the world, and we are so excited to bring this to the metaverse with Roblox," said Danny Harris, cofounder of Alo. "This first-of-a-kind ...

Meditation comes to the metaverse. Cheddar's Chloe Aiello reports on the brand presence of Alo Yoga in the virtual gaming platform Roblox.