Because the platform is so popular among kids, Roblox also faces the unique challenge of having to create age-appropriate content that users can still play even as they mature.

With 43% of Roblox’s users under 13 and about 70% 18 and under, Roblox must pay attention to legislation and policy around advertising to children. But it would be a total head-scratcher for Roblox to ...

Roblox has become a trusted platform for kids, recognized by Newsweek as one of America's most trustworthy companies, despite ongoing online safety concerns.