Next to Google, YouTube is one of the most powerful search engines today. Boasting over 120 million users daily, YouTube is a significant driver of views and engagement to the world’s vast library of ...

So you need to upload a video to YouTube. Whether it’s for a class project, a presentation at work or to kick off a long-contemplated vlogging journey, uploading a video to the world’s most popular ...

Video chapters on YouTube allow viewers to quickly navigate to a part of the video containing the answer to their question. Viewers tend to abandon a video if they don't immediately get the answer to ...

For as long as I’ve worked in SEO, I have been asked the same question by brands and businesses, big and small: Why should I use YouTube? How can it help my business? Shouldn’t I be on TikTok instead?