The belief here is that the keywords you use in H2-H6 subheadings are more heavily weighted in Google’s algorithm than words in plain text and that tags are therefore a ranking factor of their own.

You lay awake at night wondering how to get more people to even FIND your blog. You ask strangers on the street for help adding graphics to your newsletters. You’ve actually shed tears over broken ...

HTML structure matters for SEO, but not in the ways most might think. Read on to uncover the real role of HTML for SEO. In case you missed the latest podcast episode of Search Off the Record, Google’s ...

Why You Should Care: HTML heading tags (H1 through H6) are used to help define a page’s organizational structure and to add emphases to section headers. Proper use of an H tag can also make your page ...

SEO’s love to write about HTML elements as a vital ranking signal, and as a part of any “perfectly” optimized page. To avoid possible confusion, this is not an HTML guide. Aleh Barysevich, Founder and ...

Google's John Mueller was asked if putting an H5 before an H1 on a page would end up hurting the page from ranking well in Google. John said "nope" it won't end up hurting the page from ranking ...