Gucci and Vans launched a scavenger hunt between their two worlds on Roblox, the first time two fashion brands of that size have done so, according to information shared with Marketing Dive. “Gucci ...

Gucci has opened a persistent digital space on Roblox, per a press release shared with sister publication Marketing Dive. Previously, the luxury brand opened the Gucci Garden in Roblox in May 2021. A ...

Since 2019, the Good Game venture has seen Gucci bring its century-old heritage to the gaming universe, connecting high-fashion with new online possibilities. From its immersive Roblox platform, Gucci ...