The pandemic has put a renewed focus on local markets. Here is how organizations can adapt their tactics to thrive in this period of localization. Multinational companies have capitalized on the ...

In 2023, the U.S. experienced a trade deficit of $773 billion, with China as its largest trade creditor. The U.S. trade deficit has steadily grown since 2009, regardless of which party held the ...

Why is localization more important than ever before? And how can marketers use emerging tech to deliver on its promise? In today's interconnected world, going global is increasingly key for growth.