April 1 (Reuters) - Roblox (RBLX.N), opens new tab on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google (GOOGL.O), opens new tab to help ...

Walmart announced today that it is stepping into the metaverse with two new experiences on Roblox: “Walmart Land” and “Universe of Play.” The virtual worlds are aimed at younger Walmart customers and ...

In a statement, IKEA described its move onto the Roblox platform as its “first foray into mainstream gaming,” saying “The Co-Worker Game” will give people “a chance to immerse themselves in the ...

In a new class action lawsuit filed in the Northern District of California this week, two parents accuse Roblox of illegally facilitating child gambling. While gambling is not allowed on the platform, ...

A new proposed class-action lawsuit (as noticed by Bloomberg Law) accuses user-generated “metaverse” company Roblox of profiting from and helping to power third-party websites that use the platform’s ...

Roblox has announced a new range of safety features directed specifically at teenagers ages 13-17, including a new age estimation technology that uses AI to guess a user's age based on a video selfie ...

SAN FRANCISCO—At the Game Developers Conference Monday, Roblox rolled out a new set of AI tools designed to let the company’s millions of player-creators create usable game code and in-game 2D ...

A promotion timed to Cinco de Mayo is part of the brand’s efforts to meaningfully ramp up marketing during what’s usually a softer summer season. Chipotle says Ingredient Quest and the larger ...