Conjoint analysis is a common tool for studying political preferences. The method disentangles patterns in respondents’ favorability toward complex, multidimensional objects, such as candidates or ...

The paper estimates the preference for elder policy by using a large scale conjoint survey experiment. While the conjoint survey design allows us to evaluate multiple policy topics, the main interest ...

Because most conjoint studies are conducted in hypothetical situations with no consumption consequences for the participants, the extent to which the studies are able to uncover "true" consumer ...