Roblox is rolling out virtual billboards with video advertisements, the gaming platform said on Wednesday, in its latest move to draw revenue from its games that are mostly free to play.

Roblox will scan video selfies of teens to assess their ages as part of a new Trusted Connections feature that gives users access to unfiltered chatting with people they know.

Roblox’s immersive video ads give marketers a scaleable way to reach its Gen Z-heavy audience without the need to build custom 3D content. Courtesy of Roblox While hype around the metaverse is dying, ...