Unity is an immensely popular engine, and you can use it to make your own incredible games.

Unity has unveiled new details about its plans for its AI-powered ads platform Vector, which it hopes it can use to revive the company’s fortunes.

Unity Software Inc. U enhanced and expanded its digital platform capabilities by launching Unity Vector in early 2025. Vector is a new AI-powered advertising platform that utilizes self learning AI ...

Unity Technologies, known for its real-time development platform used widely for gaming apps, has detailed its plans for incorporating new changes in .NET and C# being pushed out by Microsoft.

The AI-powered Vector advertising platform launched earlier than expected, providing a tailwind for the Grow Solutions business. Unity noted that while professional services revenue and ...

Meanwhile, the Grow Solutions segment, which includes Unity's ad business, dipped 4% to $285 million. The AI-driven Vector platform is trying to pull it back up, but it's still early days.

Shares in Unity have surged by 36.2% to $29.24 after the company posted higher than expected earnings and unveiled its new ads platform Vector to take on rival AppLovin. At close yesterday, shares had ...

Unity's AI-driven Vector model and Create business drive growth, with a focus on non-gaming sectors. See why we are bullish on U stock currently.

Unity beat expectations for the first quarter but suffered declines in revenue and adjusted EPS as the portfolio reset continued. The AI-powered Vector advertising platform launched earlier than ...