The new platform includes programmatic advertising features such as Programmatic Guaranteed (PG), Private Marketplace (PMP) ...

X, the social platform formerly known as Twitter, is set to pilot a feature that will allow AI chatbots to generate Community ...

Justice M Nagaprasanna, presiding over the hearing, also took exception to the language. “I take objection to this. They are ...

Raylin Valles, Founder of Ducktape Studio discusses the fine art of balancing agility with the scale of global brands, the ...

He has previously held leadership roles at Interpublic Group, Publicis Groupe, and Omnicom Media Group. Prior to joining ...

Kandhari served as Chief Marketing Officer and Strategy Lead for India and South Asia at Davide Campari-Milano N.V., where he ...

The company stated that the association is based on shared values rather than conventional promotional considerations.

Tiwari will lead marketing and growth functions, working closely with the founder’s office and leadership across retail, ...

Crocs had initiated multiple suits against companies including Bata India, Liberty Shoes, Relaxo Footwear, Action Shoes, ...

The collaboration focused on crafting an immersive brand experience aimed at reflecting Butterfly’s updated identity and ...

India recently bagged a Silver Cannes Lion in the Pharma category, with Lowe Lintas winning for Alkem’s ‘DawAI Reader’. While ...

The agency will handle the brand's visual identity, packaging design, e-commerce platform development, and content strategy ...