Cracker Barrel is saying goodbye to its iconic logo and has introduced an "enhanced brand look and feel." Why some are not ...

The restaurant chain wants to revive sales with a new look and food offerings, but many are unhappy that nostalgia isn't on ...

The rebrand across the chain, which has around 660 branches, removed the likeness of Uncle Herschel, the uncle of brand ...

Cracker Barrel’s recent logo redesign has sparked a heated debate, with many critics quick to call it just another example of “woke” branding. The company removed its iconic barrel and chair-sitting ...

The Southern-themed restaurant chain has become the latest battleground in an increasingly unpredictable culture war over ...

Cracker Barrel has changed its logo for the first time in 48 years—and people are cracking up about it online. The change has prompted backlash, including from conservatives, though many have taken to ...

Conservative critics saw the decision to remove the man in the logo, long known as Uncle Herschel, as an attempt by corporate ...

Cracker Barrel Old Country Store Inc (NASDAQ: CBRL) $700 million brand overhaul, including a redesigned logo, has sparked ...

Erik Russell, a former Cracker Barrel employee who now works as a brand designer, said the company committed "one of the ...

Cracker Barrel is marching forward with an ongoing makeover. And to some fans' dismay, the chain’s new logo now ditches the ...

Cracker Barrel said its new logo is aimed at creating "an enhanced brand look and feel." Some customers aren't happy.

Actor James Woods, singer John Rich and more Hollywood stars are speaking out amid the restaurant chain's brand redesign.