Paid-search giant Overture Services has begun offering a tool designed to reduce the time companies spend managing their online ad campaigns. The Search Optimizer builds on the metrics created through ...

We know that when Yahoo! fully moves over from the old search marketing product (Overture) to the new one (Panama) that the Overture Keyword Suggestion Tool won't be that useful anymore, but it still ...

After experiencing a lot of downtime last week, Yahoo Search Marketing’s Overture Keyword Selector tool is up and running again. Search engine marketers and search bloggers were up in arms last week ...

There have been recent reports that the Overture Keyword Suggestion Tool has been sporadically offline. In response to those reports, Yahoo issued a statement telling us that the Overture tool has ...