Google uses structured data to better understand what a webpage is about by classifying the topic, identifying important parts of the webpages like logos and images, and displaying webpages ...

JSON-LD is a scripting language that allows publishers to communicate important information to search engines. According to the official JSON-LD website: “Data is messy and disconnected. JSON-LD ...

When a conversation turns to analytics or big data, the terms structured, semi-structured and unstructured might get bandied about. These are classifications of data that are now important to ...

Structured data is a small and declining percentage of business information. But it is critically important for almost all organisations. Structured data volumes are growing more slowly than stores of ...