With millions of users and a game that is only growing in popularity, there are a lot of avatars that appear highly similar. Not only is there a store full of new and old items to customize the ...

As kids, our parents scolded us to get off of computer games and do our homework. Now, some students have to hop on Roblox to ...

All products featured on WIRED are independently selected by our editors. However, we may receive compensation from retailers and/or from purchases of products through these links. Learn more. Even ...

The skateboarding brand’s director of global brand marketing shares how it created Roblox’s most popular activation to date. The metaverse was heralded as the next big thing in marketing but many of ...